by: Bob Kosimov
One of the successful methods in online marketing is collecting visitors' emails in exchange for a free report or an ebook and follow up with new products and services.
It's a known fact that 75% of visitors don't buy on their first visit and it might take up to 7 follow ups before they buy anything from you.
A well-written follow up letter will do three things:
ทimprove your response rate ทbetter your site's ranking with Search Engines ทand increase sales
So, what should you write in your letter that could do all the three above?
First, create a headline for your follow up letter. Put yourself in your reader's shoes, would you click on it if it was in your inbox along with some other newsletters your reader may have signed up for? If you would then go with it and make sure that it's easy to understand and yet enticing enough to get a click.
An effective follow up letter is the one that is written from first hand, i.e. if you have tried the product, it would be easier for you to recommend it, because you would know all the benefits of it.
So, in your follow up letter tell your readers how it helped you and how it can help them, too. If you are promoting your own product it's even better, because you already know how others can benefit from it. Remember, people always look for solutions to their problems and want to feel better.
After you have explained all the benefits of the product place a link to your site if it's your own product, or to your merchant's site if your are promoting an affiliate product, warmly recommending them to click on the link.
Keep your letter to the point, it's important that your reader gets the message that you are trying to deliver.
Avoid your follow up letter from being too long, because it might exhaust your reader and they might give up before they reach the end.
Whatever you promote in your follow up letter it should in some way pertain to your business, so that your readers don't get confused when they read your message.
Once you have written it, read it yourself first and have your friends read it too. If you are satisfied with it set it to your autoresponder and fire it to your subscribers. If it's not, then it probably needs some more tweaking before it goes out to your list.
Your list will become an unlimited marketing source that you can sell your products to over and again. So, make sure that you have a reliable autoresponder that ensures that your messages are delivered to your subscribers.
Last word of advice
When your sample follow up letter is completed test it and see if you receive a response rate you want. After all e-mail marketing is all about tries and tests.
Wishing you success,
About the author:
Bob Kosimov offers helpful tips, articles and tools you need to launch a successful e-marketing campaign. Visit his site at: http://www.activeresponder.com
วันอังคารที่ 30 ตุลาคม พ.ศ. 2550
วันเสาร์ที่ 27 ตุลาคม พ.ศ. 2550
Are You An Internet Marketing Success Story?
by: Jude Wright
No? Do you want to be?
If you do, you can't just focus on one aspect of Internet marketing. What I mean is, don't just think about ad copy or just about traffic generation. It takes an "all around" approach to succeed.
First, and foremost, you must get your website visitors' email addresses. Build your prospect list. Use not only a newsletter, but also use autoresponder ecourses, ebooks and reports. All should be given away; the only "payment" being their email address.
Put the signup forms for these ebooks, etc. on your navigation menu and on the content pages throughout your site. You never know which page your visitors will be seeing when they arrive.
Make each signup page a "sales" page. Why should they want the ebook or report? What are the benefits to them? Make it good.
Have great customer support. What? They're not customers? Well, not yet, but they could be. Treat each subscriber and contact as if he or she is the best customer in the world and that person will be more likely to remain your subscriber.
Provide some way for your website visitors to provide feedback. It could be a community blog, forum, or even just a contact form. Just make sure there is some way that your visitors can communicate with you. Make sure that the link to your contact form is on every page of your website.
These days, I don't recommend adding your actual email address to your site because of all the spam bots. They scour your site for your email and soon your inbox will fill up with junk.
Does your website look professional? If you just have a site full of blinking banners and ads, I don't believe you'll succeed in the long run. You need it to look nice - not fancy - just nice, and have valuable content for visitors. If you do, they'll come back.
What about popups? You can use popup windows, but don't go crazy with them. Personally, I do not stay on a site that has more than one popup. I have been on sites where so many windows appear that you can barely get away from the site. That is just plain rude in my book.
A word about promotion. In my opinion, the best way to promote your website is by writing articles. You need articles for your newsletter and to distribute to article directories and other publishers. This is how you get your "name" out in cyberspace...to the people who matter...the ones looking for good content for their own newsletters and websites.
And the most important key to success? Perseverance. Don't give up at the first problem, or even the second. Find a mentor. Ask questions. Do whatever you have to do...but hang in there! You WILL have your OWN success story!
About the author:
Jude Wright is a Webmaster, Internet Marketer and Graphic Designer. She welcomes you to her websites at: http://aboutaffiliates.com,http://i-marketingorganizer.com,http://nutritious-cooking.comand http://designsbyjude.com
No? Do you want to be?
If you do, you can't just focus on one aspect of Internet marketing. What I mean is, don't just think about ad copy or just about traffic generation. It takes an "all around" approach to succeed.
First, and foremost, you must get your website visitors' email addresses. Build your prospect list. Use not only a newsletter, but also use autoresponder ecourses, ebooks and reports. All should be given away; the only "payment" being their email address.
Put the signup forms for these ebooks, etc. on your navigation menu and on the content pages throughout your site. You never know which page your visitors will be seeing when they arrive.
Make each signup page a "sales" page. Why should they want the ebook or report? What are the benefits to them? Make it good.
Have great customer support. What? They're not customers? Well, not yet, but they could be. Treat each subscriber and contact as if he or she is the best customer in the world and that person will be more likely to remain your subscriber.
Provide some way for your website visitors to provide feedback. It could be a community blog, forum, or even just a contact form. Just make sure there is some way that your visitors can communicate with you. Make sure that the link to your contact form is on every page of your website.
These days, I don't recommend adding your actual email address to your site because of all the spam bots. They scour your site for your email and soon your inbox will fill up with junk.
Does your website look professional? If you just have a site full of blinking banners and ads, I don't believe you'll succeed in the long run. You need it to look nice - not fancy - just nice, and have valuable content for visitors. If you do, they'll come back.
What about popups? You can use popup windows, but don't go crazy with them. Personally, I do not stay on a site that has more than one popup. I have been on sites where so many windows appear that you can barely get away from the site. That is just plain rude in my book.
A word about promotion. In my opinion, the best way to promote your website is by writing articles. You need articles for your newsletter and to distribute to article directories and other publishers. This is how you get your "name" out in cyberspace...to the people who matter...the ones looking for good content for their own newsletters and websites.
And the most important key to success? Perseverance. Don't give up at the first problem, or even the second. Find a mentor. Ask questions. Do whatever you have to do...but hang in there! You WILL have your OWN success story!
About the author:
Jude Wright is a Webmaster, Internet Marketer and Graphic Designer. She welcomes you to her websites at: http://aboutaffiliates.com,http://i-marketingorganizer.com,http://nutritious-cooking.comand http://designsbyjude.com
วันพฤหัสบดีที่ 25 ตุลาคม พ.ศ. 2550
Affiliate Programs and How To Build An eBusiness Around Them
by: Denise Ryder
Affiliate Programs and How To Build An eBusiness Around Them
By Dennise Ryder, Marketing Coach http://www.profitspace.com/coach
Two weeks ago, Mariangie Gonzalez sent in a question
"How do you market your Network Marketing business so yours it's perceived as different from the rest of the reps out there?"
In answer to her question the way to be perceived as different was to set up an incentive package that was related to the general theme of your affiliate or mlm progam. If you missed out on that disucssion there is a huge blog entry about that at http://www.profitspace.com/blogger.html.
What I want to do here is back up a bit...a sort of regrouping you might say and go over what to look for in affiliate programs. Affiliate programs are the easiest, fastest and most inexpensive way for ANYONE, regardless of experience to earn money. What I want to do is provide you with some insight as to what to look for in a program.
Before we dive in and talk about affiliate programs I do want to say something about starting a business regardless of whether it is on or off-line. You NEED to possess passion for what it is you are doing. If you jump into something for the sake of making money you are going to end up resenting it. Starting a business takes a lot of time and energy. If you are involved in something that you are passionate about and believe in then those hours don't seem so daunting. If you are in something just to make a buck...those hours are going to seem very over-whelming to the point where you hate what you are doing and will soon resent the business you are in.
So...with that said, if you want to start something online then look at what you are passionate about and what will juice you. From there do your research and find affiliate programs that align themselves to what you want to do.
Ok, let's look at affiliate programs ;o)
The BIG QUESTION...can you make money on-line through affiliate programs?
Answer....YES
It is totally possible to make money on-line, there are all kinds of articles and stories about people who have been successful in making money through affiliate progarms.
It has nothing to do with getting in on the ground floor in a particular program. It has nothing to do with having loads of money to market your program. Yup, you are going to have to have a marketing budget, that is just the cost of doing business. What it boils down to is looking for programs that:
1. provide products/services that are in demand
2. provide a recurring commission structure
3. promoting more than one program
4. having your own web site
So..let's look at each one of these and it will give you an idea as to why these four traits are important to your ebusiness.
1. Products/Services that are in demand. This is pretty obvious. If you don't have a market for your products/services then you aren't going to make any money. If you want to know if there is a market for the products/services you want to sell then do your research. Look at site's like Overture.com. They have a great advertisers area that provides you with a search criteria tool. All you have to do is enter the keyword that is the general them of your business and it will pop up a list of words that people have used as search criteria, this will give you an idea not only of a demand, BUT it will also give you an idea as to what search terms people use for that general theme.
Another thing is to look at the trends that are happening around us. Immediately what pops into my head is the fact that we are getting older and are more health conscious. The health and nutrition industry is huge and it is also a trend.
Have you every heard of The Popcorn Report? It was a book written that talks about the trends and where they are heading. One of the things Faith mentioned was the health and nutrition industry and cottage industry (home based business) was going to boom.
2. Commission Structure is key. Ummm, let me give you an example to hit this home because it truly is important.
You are promoting a hot product from one of the top marketers that sells for $29.95. You will earn a commission on the sale of this product of 50% (let's say it works out to about $14.00 so I don't have to strain over math here). It's a one-time sale which means after that sale is made you are having to go out and find others to buy. You are always having to work your butt off to get a "sale" for that product.
NOW...here is another example.
You are promoting an affiliate program that pays monthly, something like ProfitsVaultMonthly, then this is what happens. PVM is $29.95 per month and you earn money:
1. $20.00 PER MONTH per referral 2. You keep every penny you earn from selling the products
With the $29.95 product you are earning $14.00 for all your marketing efforts in getting that sale. That's a one time commission, make the sale and scream "next" to find yet another buyer.
With a program that pays MONTHLY, you are earning $20 per month for that same customer, next month you earn another $20 and so on. Get two join your affiliate program and you're covering your own cost plus making a bit of a profit.
Bottom-line go for those programs within your industry that pay you a monthly residual commission. That way you are earning money from the SAME customer base. If you are going to spend hard earned money marketing your program then you want to make sure that you are getting paid off those efforts EVERY MONTH...not just a one time deal.
3. Promote more than one program. If you are promoting just one program and no one buys from you then you aren't making any money...pretty straight forward right?? But, if you promote a few different programs that relate to the over- all theme of your business then you stand a better chance of making a sale. Let me give you an example:
I want to target the newbie ebusiness owner and provide them with the tools they need to start a business on-line. So...I think and ask myself "what does a newbie need?" They need a web host, an autoresponder, something to sell, leads, a list and incentive products. So, with that information I set out to find those products/serivces and set up a site...a NEWBIE MECCA you might say. Now if I only set out to promote one of those progams and a newbie already has it, then basically I just shot myself in the foot...BUT. What if they didn't have an autoresponder and saw that I had one that I promote, or they needed leads or they needed to learn about using incentive products to build a list. I just set myself up for the possibilities of making money by offering a host of products/services and not just limiting myself to just one.
See where I am going with this??
It takes more than just ONE income stream to make money. You need to set yourself up with several ways to make money. If a visitor doesn't need one product/service then you stand to make something by offering other products/services that relate.
4. Your own site. You NEED a hub. I like the word hub actually. I got the idea from the University of Alberta while I was a student there. There was a central area within the University that had a dry cleaners, barber, hair salon, and a couple of food kiosks and a little general store deal. The Unversity tagged this as the HUB. I am using HUB to describe what your site should be. YOUR central area that promotes the programs you are affiliated with, a landing area for your visitors where you can build your lists, promote your program incentives, provide content that will help your visitors...etc.
Now you are probably thinking "but, my affiliate program provides me with a web page already to go."
Yup, they do. However...
1. are you able to make any sort of adjustments to that page that will enable you to promote an incentive so that you can stand a part from the pack?
NO...
2. MORE IMPORTANTLY...are you able to offer a report or eCourse so that you can build your own list?
NO...
3. are you able to promote other programs, so if your visitor isn't interested in that specific program you stand the chance of being able to make a sale through another program?
NO...
That's three strikes right there.
Here is a fourth one for you to think about, if the above three weren't enough. Let's say you quit a program, you quit that web page is gone no big deal there. But, that means you are again having to start over from scratch. IF however, you had your own HUB, you can add to or discontinue programs BUT you still have your list building mechanisms in place and you still have other programs that can bring in money. You aren't always finding yourself starting over again from scratch.
Ok, one last thing I want to show you and then you can think about what you just read ;o)
If you are a member of a mlm program you essentially have two customer streams. You have those customers who are buying your product AND you have those in your downline. Essentially you have two different markets rolling at the same time, each with their own specific needs. Your customers of course want your products and you are selling them along with other things that tie in for that bunch. You also have your downline which of course have the same products as you...but their needs are a little different. They need guidance from you as well as other things...like:
1. a web site of their own
2. a list building mechanism
3. leads 4. autoresponder
Are you seeing where I'm going with this???
YOU have the potential to create an even greater number of income streams. You have this little market that will need these products and services in order for them to do business...just like you. So, find those services that will meet those needs for them and promote them to your downline.
There you have it, the four main traits that, if you put them into place, will put you in a better position to make money with your affiliate and mlm programs.
This isn't rocket science and it works. Again, if you follow the steps of the super affiliates you will find that these are the very same 4 traits that they have in place. They don't have an inside track to anything that you don't. Yes, they have been at it longer than you but that's about all, they had to start from somewhere as well.
The ONLY difference that perhaps stands between YOU and THEM is that they actually did what we just discussed above. They went out and found products/services that had a good market size. They went out and found affiliates programs that tied in and paid them a monthly recurring income. They found more than just one program to promote...AND they created their own HUB.
The blueprint is there for you ;o)
A great book that will help you peg yourself unique and different from the rest of the pack is..."Super Affiliate Strategies...How to Generate More Sales, Profits and Commissions For ANY Affiliate Program. It is a good read and has some very valuable ideas inside. Check it out for yourself http://www.profitspace.com/sas
About the author:
Denise Ryder is a Marketing Coach and is owner of ProfitSpace Newsletter, ( http://www.profitspace.com). Hey, want to learn how to turn a mundane sign up process into a profit-puller for your eCourses, Reports and Newsletters? Get this free download now ( http://www.profitspace.com/book.html)
Affiliate Programs and How To Build An eBusiness Around Them
By Dennise Ryder, Marketing Coach http://www.profitspace.com/coach
Two weeks ago, Mariangie Gonzalez sent in a question
"How do you market your Network Marketing business so yours it's perceived as different from the rest of the reps out there?"
In answer to her question the way to be perceived as different was to set up an incentive package that was related to the general theme of your affiliate or mlm progam. If you missed out on that disucssion there is a huge blog entry about that at http://www.profitspace.com/blogger.html.
What I want to do here is back up a bit...a sort of regrouping you might say and go over what to look for in affiliate programs. Affiliate programs are the easiest, fastest and most inexpensive way for ANYONE, regardless of experience to earn money. What I want to do is provide you with some insight as to what to look for in a program.
Before we dive in and talk about affiliate programs I do want to say something about starting a business regardless of whether it is on or off-line. You NEED to possess passion for what it is you are doing. If you jump into something for the sake of making money you are going to end up resenting it. Starting a business takes a lot of time and energy. If you are involved in something that you are passionate about and believe in then those hours don't seem so daunting. If you are in something just to make a buck...those hours are going to seem very over-whelming to the point where you hate what you are doing and will soon resent the business you are in.
So...with that said, if you want to start something online then look at what you are passionate about and what will juice you. From there do your research and find affiliate programs that align themselves to what you want to do.
Ok, let's look at affiliate programs ;o)
The BIG QUESTION...can you make money on-line through affiliate programs?
Answer....YES
It is totally possible to make money on-line, there are all kinds of articles and stories about people who have been successful in making money through affiliate progarms.
It has nothing to do with getting in on the ground floor in a particular program. It has nothing to do with having loads of money to market your program. Yup, you are going to have to have a marketing budget, that is just the cost of doing business. What it boils down to is looking for programs that:
1. provide products/services that are in demand
2. provide a recurring commission structure
3. promoting more than one program
4. having your own web site
So..let's look at each one of these and it will give you an idea as to why these four traits are important to your ebusiness.
1. Products/Services that are in demand. This is pretty obvious. If you don't have a market for your products/services then you aren't going to make any money. If you want to know if there is a market for the products/services you want to sell then do your research. Look at site's like Overture.com. They have a great advertisers area that provides you with a search criteria tool. All you have to do is enter the keyword that is the general them of your business and it will pop up a list of words that people have used as search criteria, this will give you an idea not only of a demand, BUT it will also give you an idea as to what search terms people use for that general theme.
Another thing is to look at the trends that are happening around us. Immediately what pops into my head is the fact that we are getting older and are more health conscious. The health and nutrition industry is huge and it is also a trend.
Have you every heard of The Popcorn Report? It was a book written that talks about the trends and where they are heading. One of the things Faith mentioned was the health and nutrition industry and cottage industry (home based business) was going to boom.
2. Commission Structure is key. Ummm, let me give you an example to hit this home because it truly is important.
You are promoting a hot product from one of the top marketers that sells for $29.95. You will earn a commission on the sale of this product of 50% (let's say it works out to about $14.00 so I don't have to strain over math here). It's a one-time sale which means after that sale is made you are having to go out and find others to buy. You are always having to work your butt off to get a "sale" for that product.
NOW...here is another example.
You are promoting an affiliate program that pays monthly, something like ProfitsVaultMonthly, then this is what happens. PVM is $29.95 per month and you earn money:
1. $20.00 PER MONTH per referral 2. You keep every penny you earn from selling the products
With the $29.95 product you are earning $14.00 for all your marketing efforts in getting that sale. That's a one time commission, make the sale and scream "next" to find yet another buyer.
With a program that pays MONTHLY, you are earning $20 per month for that same customer, next month you earn another $20 and so on. Get two join your affiliate program and you're covering your own cost plus making a bit of a profit.
Bottom-line go for those programs within your industry that pay you a monthly residual commission. That way you are earning money from the SAME customer base. If you are going to spend hard earned money marketing your program then you want to make sure that you are getting paid off those efforts EVERY MONTH...not just a one time deal.
3. Promote more than one program. If you are promoting just one program and no one buys from you then you aren't making any money...pretty straight forward right?? But, if you promote a few different programs that relate to the over- all theme of your business then you stand a better chance of making a sale. Let me give you an example:
I want to target the newbie ebusiness owner and provide them with the tools they need to start a business on-line. So...I think and ask myself "what does a newbie need?" They need a web host, an autoresponder, something to sell, leads, a list and incentive products. So, with that information I set out to find those products/serivces and set up a site...a NEWBIE MECCA you might say. Now if I only set out to promote one of those progams and a newbie already has it, then basically I just shot myself in the foot...BUT. What if they didn't have an autoresponder and saw that I had one that I promote, or they needed leads or they needed to learn about using incentive products to build a list. I just set myself up for the possibilities of making money by offering a host of products/services and not just limiting myself to just one.
See where I am going with this??
It takes more than just ONE income stream to make money. You need to set yourself up with several ways to make money. If a visitor doesn't need one product/service then you stand to make something by offering other products/services that relate.
4. Your own site. You NEED a hub. I like the word hub actually. I got the idea from the University of Alberta while I was a student there. There was a central area within the University that had a dry cleaners, barber, hair salon, and a couple of food kiosks and a little general store deal. The Unversity tagged this as the HUB. I am using HUB to describe what your site should be. YOUR central area that promotes the programs you are affiliated with, a landing area for your visitors where you can build your lists, promote your program incentives, provide content that will help your visitors...etc.
Now you are probably thinking "but, my affiliate program provides me with a web page already to go."
Yup, they do. However...
1. are you able to make any sort of adjustments to that page that will enable you to promote an incentive so that you can stand a part from the pack?
NO...
2. MORE IMPORTANTLY...are you able to offer a report or eCourse so that you can build your own list?
NO...
3. are you able to promote other programs, so if your visitor isn't interested in that specific program you stand the chance of being able to make a sale through another program?
NO...
That's three strikes right there.
Here is a fourth one for you to think about, if the above three weren't enough. Let's say you quit a program, you quit that web page is gone no big deal there. But, that means you are again having to start over from scratch. IF however, you had your own HUB, you can add to or discontinue programs BUT you still have your list building mechanisms in place and you still have other programs that can bring in money. You aren't always finding yourself starting over again from scratch.
Ok, one last thing I want to show you and then you can think about what you just read ;o)
If you are a member of a mlm program you essentially have two customer streams. You have those customers who are buying your product AND you have those in your downline. Essentially you have two different markets rolling at the same time, each with their own specific needs. Your customers of course want your products and you are selling them along with other things that tie in for that bunch. You also have your downline which of course have the same products as you...but their needs are a little different. They need guidance from you as well as other things...like:
1. a web site of their own
2. a list building mechanism
3. leads 4. autoresponder
Are you seeing where I'm going with this???
YOU have the potential to create an even greater number of income streams. You have this little market that will need these products and services in order for them to do business...just like you. So, find those services that will meet those needs for them and promote them to your downline.
There you have it, the four main traits that, if you put them into place, will put you in a better position to make money with your affiliate and mlm programs.
This isn't rocket science and it works. Again, if you follow the steps of the super affiliates you will find that these are the very same 4 traits that they have in place. They don't have an inside track to anything that you don't. Yes, they have been at it longer than you but that's about all, they had to start from somewhere as well.
The ONLY difference that perhaps stands between YOU and THEM is that they actually did what we just discussed above. They went out and found products/services that had a good market size. They went out and found affiliates programs that tied in and paid them a monthly recurring income. They found more than just one program to promote...AND they created their own HUB.
The blueprint is there for you ;o)
A great book that will help you peg yourself unique and different from the rest of the pack is..."Super Affiliate Strategies...How to Generate More Sales, Profits and Commissions For ANY Affiliate Program. It is a good read and has some very valuable ideas inside. Check it out for yourself http://www.profitspace.com/sas
About the author:
Denise Ryder is a Marketing Coach and is owner of ProfitSpace Newsletter, ( http://www.profitspace.com). Hey, want to learn how to turn a mundane sign up process into a profit-puller for your eCourses, Reports and Newsletters? Get this free download now ( http://www.profitspace.com/book.html)
วันพุธที่ 24 ตุลาคม พ.ศ. 2550
100,000 Subscribers In 30 Days?
by: Willie Crawford
Two years ago, I sat in Joel Christopher's "Master List Builder Seminar" listening to ideas on how to build my list faster. The room was filled with seasoned on-line and off-line marketers. They all told us that the money was in the list... something we all knew intuitively.
People in the room shared just about every method imaginable for building a list. They covered what worked, what didn't, and what you definitely should not do. They shared their personal experiences and the results of their latest list building tests.
A few of the speakers had tremendous impact on me. One was Paul Myers, whom I previously knew primarily from on-line discussion forums. I had also enjoyed several LONG phone calls with him. The other speaker whose message intrigued me was Frank Garon. Frank spoke of buying lists of new subscribers for less than a penny a name. He spoke of something called "co-registration."
Terry Dean also validated for me the impact writing good ezine articles can have at that seminar.
Frank Garon REVEALED that he and other top marketers regularly joined together and bought batches of tens of thousands.... maybe 100,000 names. These names were gathered via on-line forms placed on high traffic websites. The forms offered more information on the types of products and services that Frank and his friends offered. The websites' visitors checked this box requesting more information, and these names (along with datestamp, IP address and other relevant information) was passed to the opt-in name purchasers.
As I listened to this talk of building a list of 100,000 in a month or less, I wondered, if it's so great, why isn't everyone doing it? The answer that later became clear is that many of the top marketers ARE doing it. It's not their only method of building a list, but it's definitely one of their most profitable.
The next question that popped into my tiny mind was, "Are these really subscribers or will I be accused of spamming if I send emails to these people?" These people do actually opt-in to receive more information about starting an on-line business. They do physically check a box requesting more information be sent to them. That does technically make them opt-ins.
Later, my coaches and mentors would share with me many SECRETS. One was that when you have access to one of these list, it's all about return on investment. We all know that names purchased via co-opt systems are less responsive. They are less responsive because the subscribers don't know you - they don't have a relationship with you.
These mentors went on to share that there was a proper way to legitimately turn these opt-in "LEADS" into subscribers. The method is very simple. In your first, and every email to them, you remind them that they requested more information of this type through an on-line form. It doesn't hurt to include the date, IP address and email address they subscribed from. Then you go on to share some fantastic information with them... maybe in the form of your ezine. In every contact with these purchased names you also include an easy method for them to unsubscribe.
If you provide genuine value, over time, you will build a relationship with many of these leads. Many will unsubscribe, but again - the important metric is return on investment. that's what you need to track. If you start out with 100,000 names but 6 months later that list has dwindled down to 10,000 or maybe even 1000, what is the lifetime value of those list members remaining? That's the question you need to ask. You answer that largely based upon what you currently earn for each subscriber on your list.
Another concept that sank into my head at Joel's workshop was the concept of building sub-lists. These are lists that are kept separated based upon the source. This allows you to send emails/offers to your lists based upon list demographics or how they were acquired.
I now have many sub-lists. These sub-lists are from articles I written, teleseminars I conducted, interviews I given, course I've authored, website forms, joint ventures, and co-registration purchases. Each list is generally set up as an autoresponder that I can send select messages to. My autoresponder system allows me to send out an unlimited number of both scheduled and unscheduled messages.
The primary system I use cost me $19 per month for an unlimited number of autoresponders with an unlimited number of messages. I can pre-schedule message for up to 24 months. This fantastic autoresponder deal is available through http://ProfitAutomation.com
ProfitAutomation.com does have very strict policies on how these autoresponders can be used to prevent spam accusation problems! There is also a limit on the number of new names you can import at a time. For that reason, I recommend that when dealing with co-registration emails you use the autoresponders at: http://Therealsecrets.com/co-reg/
I also recommend that with co-registration names you not email to them too often. I send them a few emails, spaced over several months. In those emails, I provide information of genuine value... on the topic of building an on-line business AND I invite them to join my regular ezine list. In each email, I inform them of how and why they are getting the email AND provide a convenient unsubscribe link.
Over the years, I've spent many thousands of dollars on co-registration lists. The quality has varied. The best deal I have discovered is through the "Nitro Guys." They can deliver 100,000 names in 30 days. If you want less, they have an "auto-ship plan" where they send you 25,000 names a month. These names are in CVS format which mean you can import them directly into many list management and autoresponder systems. Some systems, including ProfitAutomation.com, mentioned above, do limit the number of names you can import at a time... so read the terms of service before signing up.
I mentioned the "Nitro Guys. I was attracted to them by the following intriguing headline:
"Ever Wonder How Top Marketers Get Thousands Of Subscribers On Their Lists While Everyone Else Struggles To Just Get A Couple Hundred?"
I clicked through to their site to complete the education I had started at Joel Christopher's workshop…
They taught me all about the system a lot of top marketers use to build their lists fast. Their service provides me with a great return on investment. That's what keeps me going back. For more on their services visit: http://Therealsecrets.com/co-reg/
There are no real magic bullets. I've found the names purchased through co-registration services much less responsive than the names acquired from visitors to my website. However, I have grown to consider opt-in co-registration names to be a vital part of my marketing mix. Maybe you will too? Give it some thought. And now… you know one of the secrets to building a mailing list of 100,000 in 30 days.
About the author:
Willie Crawford is a corporate president, published author, seminar speaker and host, tele-seminar speaker and host, retired military officer, karate black belt, master network marketing trainer, and lifetime student of marketing. He shows people how to actually generate substantial income on-line using very simple, easily modeled systems. An example of such a system that you can study and duplicate is at: http://ProfitMagician.com
Two years ago, I sat in Joel Christopher's "Master List Builder Seminar" listening to ideas on how to build my list faster. The room was filled with seasoned on-line and off-line marketers. They all told us that the money was in the list... something we all knew intuitively.
People in the room shared just about every method imaginable for building a list. They covered what worked, what didn't, and what you definitely should not do. They shared their personal experiences and the results of their latest list building tests.
A few of the speakers had tremendous impact on me. One was Paul Myers, whom I previously knew primarily from on-line discussion forums. I had also enjoyed several LONG phone calls with him. The other speaker whose message intrigued me was Frank Garon. Frank spoke of buying lists of new subscribers for less than a penny a name. He spoke of something called "co-registration."
Terry Dean also validated for me the impact writing good ezine articles can have at that seminar.
Frank Garon REVEALED that he and other top marketers regularly joined together and bought batches of tens of thousands.... maybe 100,000 names. These names were gathered via on-line forms placed on high traffic websites. The forms offered more information on the types of products and services that Frank and his friends offered. The websites' visitors checked this box requesting more information, and these names (along with datestamp, IP address and other relevant information) was passed to the opt-in name purchasers.
As I listened to this talk of building a list of 100,000 in a month or less, I wondered, if it's so great, why isn't everyone doing it? The answer that later became clear is that many of the top marketers ARE doing it. It's not their only method of building a list, but it's definitely one of their most profitable.
The next question that popped into my tiny mind was, "Are these really subscribers or will I be accused of spamming if I send emails to these people?" These people do actually opt-in to receive more information about starting an on-line business. They do physically check a box requesting more information be sent to them. That does technically make them opt-ins.
Later, my coaches and mentors would share with me many SECRETS. One was that when you have access to one of these list, it's all about return on investment. We all know that names purchased via co-opt systems are less responsive. They are less responsive because the subscribers don't know you - they don't have a relationship with you.
These mentors went on to share that there was a proper way to legitimately turn these opt-in "LEADS" into subscribers. The method is very simple. In your first, and every email to them, you remind them that they requested more information of this type through an on-line form. It doesn't hurt to include the date, IP address and email address they subscribed from. Then you go on to share some fantastic information with them... maybe in the form of your ezine. In every contact with these purchased names you also include an easy method for them to unsubscribe.
If you provide genuine value, over time, you will build a relationship with many of these leads. Many will unsubscribe, but again - the important metric is return on investment. that's what you need to track. If you start out with 100,000 names but 6 months later that list has dwindled down to 10,000 or maybe even 1000, what is the lifetime value of those list members remaining? That's the question you need to ask. You answer that largely based upon what you currently earn for each subscriber on your list.
Another concept that sank into my head at Joel's workshop was the concept of building sub-lists. These are lists that are kept separated based upon the source. This allows you to send emails/offers to your lists based upon list demographics or how they were acquired.
I now have many sub-lists. These sub-lists are from articles I written, teleseminars I conducted, interviews I given, course I've authored, website forms, joint ventures, and co-registration purchases. Each list is generally set up as an autoresponder that I can send select messages to. My autoresponder system allows me to send out an unlimited number of both scheduled and unscheduled messages.
The primary system I use cost me $19 per month for an unlimited number of autoresponders with an unlimited number of messages. I can pre-schedule message for up to 24 months. This fantastic autoresponder deal is available through http://ProfitAutomation.com
ProfitAutomation.com does have very strict policies on how these autoresponders can be used to prevent spam accusation problems! There is also a limit on the number of new names you can import at a time. For that reason, I recommend that when dealing with co-registration emails you use the autoresponders at: http://Therealsecrets.com/co-reg/
I also recommend that with co-registration names you not email to them too often. I send them a few emails, spaced over several months. In those emails, I provide information of genuine value... on the topic of building an on-line business AND I invite them to join my regular ezine list. In each email, I inform them of how and why they are getting the email AND provide a convenient unsubscribe link.
Over the years, I've spent many thousands of dollars on co-registration lists. The quality has varied. The best deal I have discovered is through the "Nitro Guys." They can deliver 100,000 names in 30 days. If you want less, they have an "auto-ship plan" where they send you 25,000 names a month. These names are in CVS format which mean you can import them directly into many list management and autoresponder systems. Some systems, including ProfitAutomation.com, mentioned above, do limit the number of names you can import at a time... so read the terms of service before signing up.
I mentioned the "Nitro Guys. I was attracted to them by the following intriguing headline:
"Ever Wonder How Top Marketers Get Thousands Of Subscribers On Their Lists While Everyone Else Struggles To Just Get A Couple Hundred?"
I clicked through to their site to complete the education I had started at Joel Christopher's workshop…
They taught me all about the system a lot of top marketers use to build their lists fast. Their service provides me with a great return on investment. That's what keeps me going back. For more on their services visit: http://Therealsecrets.com/co-reg/
There are no real magic bullets. I've found the names purchased through co-registration services much less responsive than the names acquired from visitors to my website. However, I have grown to consider opt-in co-registration names to be a vital part of my marketing mix. Maybe you will too? Give it some thought. And now… you know one of the secrets to building a mailing list of 100,000 in 30 days.
About the author:
Willie Crawford is a corporate president, published author, seminar speaker and host, tele-seminar speaker and host, retired military officer, karate black belt, master network marketing trainer, and lifetime student of marketing. He shows people how to actually generate substantial income on-line using very simple, easily modeled systems. An example of such a system that you can study and duplicate is at: http://ProfitMagician.com
15 Top Blog Marketing Tips
by: Chris Taylor
1. Place all your feeds on the following website and the directories listed on this page - http://www.rss-feeds-directory.com/blog_lists.html
2. For fast inclusion into yahoo, get yourself a "my yahoo" page - http://my.yahoo.com/ and place your rss feed on that page.
3. Have a link which allows other people to put your rss feed on their own "my yahoo" page. See "my yahoo" for details.
4. For fast inclusion to msn, also open a "my msn" account and add your rss feed to that page.
5. Place your blog on all the major search engines - http://www.thewebtrafficco.com/search_engine.html
6. Join this site and add your blog (free) - http://www.BlogExplosion.com
7. Ping your blog after every post at - http://pingomatic.com/
8. Place a "blogroll" on your blog using - www.blogrolling.com
9. Make a blog post at least every day or less. Why? - http://www.feedforall.com/why-use-rss.htm If you don't think you can write enough content on a daily basis, there are many free articles out there you can use.
10. Invite other editors/writers or webmasters to write on your blog as co-editors. Make sure you allow them to include their "resource box" at the bottom of each post and set up an "about our editors" page.
11. Place a link and description to your blog on all your websites, out going emails and any autoresponder courses you have set up.
12. Announce your blog at forums you currently use/participate in.
13. Place informative responses in the "comments" box of other highly trafficked blogs in your field of business.
14. Once you have 10 to 15 posts on your blog, announce it with a press release.
15. Download this free rss marketing ebook by top Rss expert, ‘Rok Hrastnik’ - http://www.rss-feeds-directory.com/rss_the_business_case.zip
About the author:
Chris Taylor – helping web based business achieve unique distinction & maximum growth by building "life-time, client based relationships” – http://www.web-traffic-review.com/increase-web-traffic
Copyright ฉ CATDynamics - Catdynamics.com 2005.
Circulated by Article Emporium
1. Place all your feeds on the following website and the directories listed on this page - http://www.rss-feeds-directory.com/blog_lists.html
2. For fast inclusion into yahoo, get yourself a "my yahoo" page - http://my.yahoo.com/ and place your rss feed on that page.
3. Have a link which allows other people to put your rss feed on their own "my yahoo" page. See "my yahoo" for details.
4. For fast inclusion to msn, also open a "my msn" account and add your rss feed to that page.
5. Place your blog on all the major search engines - http://www.thewebtrafficco.com/search_engine.html
6. Join this site and add your blog (free) - http://www.BlogExplosion.com
7. Ping your blog after every post at - http://pingomatic.com/
8. Place a "blogroll" on your blog using - www.blogrolling.com
9. Make a blog post at least every day or less. Why? - http://www.feedforall.com/why-use-rss.htm If you don't think you can write enough content on a daily basis, there are many free articles out there you can use.
10. Invite other editors/writers or webmasters to write on your blog as co-editors. Make sure you allow them to include their "resource box" at the bottom of each post and set up an "about our editors" page.
11. Place a link and description to your blog on all your websites, out going emails and any autoresponder courses you have set up.
12. Announce your blog at forums you currently use/participate in.
13. Place informative responses in the "comments" box of other highly trafficked blogs in your field of business.
14. Once you have 10 to 15 posts on your blog, announce it with a press release.
15. Download this free rss marketing ebook by top Rss expert, ‘Rok Hrastnik’ - http://www.rss-feeds-directory.com/rss_the_business_case.zip
About the author:
Chris Taylor – helping web based business achieve unique distinction & maximum growth by building "life-time, client based relationships” – http://www.web-traffic-review.com/increase-web-traffic
Copyright ฉ CATDynamics - Catdynamics.com 2005.
Circulated by Article Emporium
วันเสาร์ที่ 20 ตุลาคม พ.ศ. 2550
11 Creative Ways You Can Use Autoresponders
by: Shery Ma Belle Arrieta-Russ
1. Pick 4 or more articles you've written that have a common theme and put them in an autoresponder series. Announce it on your site as an e-mail course on the go.
2. If you have a page for related links, create a related links file and put it on autoresponder. This can be a one-page e-mail containing 15-50 links that are of interest to your visitors. Put your own promotional texts or blurbs at the top, middle and bottom of the e-mail.
3. Create a fun or trivia quiz, put it up on your site and put the answers in an autoresponder that your visitors can request. This way, you'll know the people who took your quiz.
4. Write reviews of books, music, e-books, sites, software or anything you can think of and put each review (or related reviews) in an autoresponder. If what you are reviewing have affiliate programs, use your affiliate links in the autoresponder.
5. Run a contest on your site or e-zine, then have your visitors or subscribers send their responses to your autoresponder. This way, you won't have to worry about manually sending them a confirmation receipt.
6. Create a frequently updated autoresponder and let your visitors and/or subscribers know about it. You can put in weekly tips or links to useful resources in the autoresponder and a reminder to the people who request it that you update it every week or on a regular basis (e.g. tell them to request for the same autoresponder again a week from now). You can use this method instead of using autoresponders with limited follow up messages.
7. If you've written 20 or more articles and you have them on separate autoresponder accounts, create a master list for your articles. In this master list, list the titles of your articles, their autoresponder addresses and their short descriptions. You can then just promote this master list.
8. Put excerpts or free chapters of your e-book, book or paid e-mail courses in an autoresponder series, then include your follow up sales letters at the end.
9. If you're selling your own products, put your testimonials on autoresponder, along with the description of your products, an excerpt or a free chapter. This will increase your credibility.
10. Keep track of people who download your free e-book, e-report, or free software by putting their download links in an autoresponder. When you promote your free product, you can just promote the autoresponder address.
11. Put links to your hidden pages on autoresponder. A hidden page could be the affiliate page where you have all the graphics, text links, promotional articles that interested affiliates can use. Let people know they can have free access to your affiliate page by requesting the autoresponder. This way, you can have a list of people who are interested in becoming your affiliates.
About the author:
Copyright (c) Shery Ma Belle Arrieta-Russ
Shery is the developer of creative, motivating and fun e-mail courses for writers. Sign up and take an e-mail course today -- free! -- at http://WritingBliss.comShe also authored the e-book that lets you create your own original and profitable E-mail Workshops, eCourses and Tutorials in only 3 days! Visit http://EmailWorkshopsHowTo.comfor more info.
1. Pick 4 or more articles you've written that have a common theme and put them in an autoresponder series. Announce it on your site as an e-mail course on the go.
2. If you have a page for related links, create a related links file and put it on autoresponder. This can be a one-page e-mail containing 15-50 links that are of interest to your visitors. Put your own promotional texts or blurbs at the top, middle and bottom of the e-mail.
3. Create a fun or trivia quiz, put it up on your site and put the answers in an autoresponder that your visitors can request. This way, you'll know the people who took your quiz.
4. Write reviews of books, music, e-books, sites, software or anything you can think of and put each review (or related reviews) in an autoresponder. If what you are reviewing have affiliate programs, use your affiliate links in the autoresponder.
5. Run a contest on your site or e-zine, then have your visitors or subscribers send their responses to your autoresponder. This way, you won't have to worry about manually sending them a confirmation receipt.
6. Create a frequently updated autoresponder and let your visitors and/or subscribers know about it. You can put in weekly tips or links to useful resources in the autoresponder and a reminder to the people who request it that you update it every week or on a regular basis (e.g. tell them to request for the same autoresponder again a week from now). You can use this method instead of using autoresponders with limited follow up messages.
7. If you've written 20 or more articles and you have them on separate autoresponder accounts, create a master list for your articles. In this master list, list the titles of your articles, their autoresponder addresses and their short descriptions. You can then just promote this master list.
8. Put excerpts or free chapters of your e-book, book or paid e-mail courses in an autoresponder series, then include your follow up sales letters at the end.
9. If you're selling your own products, put your testimonials on autoresponder, along with the description of your products, an excerpt or a free chapter. This will increase your credibility.
10. Keep track of people who download your free e-book, e-report, or free software by putting their download links in an autoresponder. When you promote your free product, you can just promote the autoresponder address.
11. Put links to your hidden pages on autoresponder. A hidden page could be the affiliate page where you have all the graphics, text links, promotional articles that interested affiliates can use. Let people know they can have free access to your affiliate page by requesting the autoresponder. This way, you can have a list of people who are interested in becoming your affiliates.
About the author:
Copyright (c) Shery Ma Belle Arrieta-Russ
Shery is the developer of creative, motivating and fun e-mail courses for writers. Sign up and take an e-mail course today -- free! -- at http://WritingBliss.comShe also authored the e-book that lets you create your own original and profitable E-mail Workshops, eCourses and Tutorials in only 3 days! Visit http://EmailWorkshopsHowTo.comfor more info.
10 Powerful Ways To Grow Your Income
by: John Karnish
1. Don't forget to follow up with your customers. You could follow up with a related product, service or affiliate program. Follow up every month or so with a new product and watch your wallet grow.
2. You can always upsell to your customers. When they reach your order page, let them know about a few extra related products that you sell. This is a great way to squeeze more profit from each customer.
3. Let your customers refer new customers for a full rebate of their purchase. This could easily turn one sale into three or four.
4. Let your customers know about your affiliate program. Work in how they only have to refer a few people in order to pay back their purchase price and make a profit.
5. Sell resell rights to your product or even sell a brandable version. You can include an ad for similar products and make money off of the sales and also make money selling the resell rights to your product as a back end.
6. Create a package with other people’s products. You could include a sample and offer the product owners a portion of the referral sales from the sample. This is an easy way of having other people sell your product for you.
7 Offer your customers a discount on a related product. Since they all ready have built a relationship with them, you could push a higher ticket product.
8. Send your customers offers for add-ons to your original products. You could easily offer upgrades, related services, software and so on. If they enjoyed the original product, they’ll buy the add-ons.
9. Sell gift certificates for your products. You'll make money from the sales of the gift certificates and you can follow up with related products in order to profit from future sales.
10. Send your customers freebies. You could place an ad for your website on bumper stickers, baseball hats, t-shirts and so forth. Through indirect exposure, people will visit your website and purchase.
About the author:
John Karnish is the founder of OptInIncome.Net, a free membership site devoted to building responsive mailing lists. Get “so many subscribers that your autoresponder demands a raise!”
==> http://www.optinincome.net
1. Don't forget to follow up with your customers. You could follow up with a related product, service or affiliate program. Follow up every month or so with a new product and watch your wallet grow.
2. You can always upsell to your customers. When they reach your order page, let them know about a few extra related products that you sell. This is a great way to squeeze more profit from each customer.
3. Let your customers refer new customers for a full rebate of their purchase. This could easily turn one sale into three or four.
4. Let your customers know about your affiliate program. Work in how they only have to refer a few people in order to pay back their purchase price and make a profit.
5. Sell resell rights to your product or even sell a brandable version. You can include an ad for similar products and make money off of the sales and also make money selling the resell rights to your product as a back end.
6. Create a package with other people’s products. You could include a sample and offer the product owners a portion of the referral sales from the sample. This is an easy way of having other people sell your product for you.
7 Offer your customers a discount on a related product. Since they all ready have built a relationship with them, you could push a higher ticket product.
8. Send your customers offers for add-ons to your original products. You could easily offer upgrades, related services, software and so on. If they enjoyed the original product, they’ll buy the add-ons.
9. Sell gift certificates for your products. You'll make money from the sales of the gift certificates and you can follow up with related products in order to profit from future sales.
10. Send your customers freebies. You could place an ad for your website on bumper stickers, baseball hats, t-shirts and so forth. Through indirect exposure, people will visit your website and purchase.
About the author:
John Karnish is the founder of OptInIncome.Net, a free membership site devoted to building responsive mailing lists. Get “so many subscribers that your autoresponder demands a raise!”
==> http://www.optinincome.net
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